Le Marais is the district of encounters and chance. At the turn of a street, we come across beings with unique character and beauty. Here we are in front of Jeff, a DJ, model and graphic designer. Of Swiss, Congolese and Mauritian origin, he introduces himself: “I came to mix for Unknownuk a cutting-edge English brand, and two of my friends accompanied me. Together we created our brand. It's called Cleverboystudios. »

Jeff (center, in the photo) adds: "Even if we didn't go to fashion school, we think that with our avant-garde spirit, we can bring something to this industry."

Then, his friends Ufohendrix and Junowatanabe join the conversation: “We came to support him, it’s cool to be there with him! »

Now is the time to press the three acolytes against one of the magnificent carriage doors of the Marais to photograph them. Juno (right) defines herself as a creative at heart: “I am a designer, a model maker.

My thing is pure creation but also artistic direction, so this idea of ​​founding a label with Jeff and Ufo came quite quickly. Because we've known each other for a long time. We grew up with the idea of ​​charting our own path, of expressing our desire to touch everything. Our clothes tell our personality, our energy, our way of living, we enjoy being together and we share it. »

Ufo (left) is a photographer, artistic director and also a stylist. “For me the Marais represents a spirit different from other corners of Paris. I like the atmosphere, the people who move around there because they feel freer, they dress as they want. We see that they feel good here.

And then the Marais also has thrift stores! I like to buy any item of clothing and wear it however I want. For me clothes are a means of expression, they have no assigned gender. It's your personality that determines whether it does or not. And my jewelry is the same, they come from punk boutiques in London or Vinted. »

UFO
Photographer
Artistic director

TOP –Cleverboy Studios

Pants –Cleverboy Studios

Jewelry – Vinted

Sneakers –Converse

JEFF
Model
DJ 

doudoune –Cleverboy Studios

Bermuda –Cleverboy Studios

Boots – Moon Boots

June
Designer
Artistic director

Skirt –Cleverboy Studios

TOP –Cleverboy Studios

Boots –Doc Martens

Bands –Alix

Text and photos: Katia Barillot

07.11.22

YOU HAVE IT (STREET)LOOK COCO

David's look

David's look

DAVID Director of the Dogo store See David and retrace your steps to check that you haven't dreamed. See him again to believe that, yes, this man is really a strange zebra who does not fear the gaze of others. Eccentric like Alexander McQueen, David...

Violette's look

Violette's look

VIOLETTE Student in art historyIn the past, Parisians had a bad reputation. But we have to believe that times are changing. “In Paris, people are often pleasant and not afraid to mingle with others. For example, there is a beautiful queer community...

Iulio's look

Iulio's look

We saw him from afar, with his 1m75 height, his magnetic demeanor and his false airs of Adam Driver, the very sexy American actor (Marriage Story, Star Wars, etc.). Iulio, with an alert step, was going with his girlfriend, also an exotic beauty, towards the Galleria Continua to see the exhibition Stuff to do curated by JR.

Millet, from the mountains to the Marais

Millet, from the mountains to the Marais

From the top of this outdoor and technical clothing store, a hundred years of family history gaze down upon you. Created in 1921 in Chamonix, the Millet brand is still managed by the family of the same name. It is therefore a bit of French heritage and know-how that arrives from the Alps to settle in the Marais…

Divine brunch at the foot of Notre-Dame

Divine brunch at the foot of Notre-Dame

Of course, officially, it is not the Marais. But at Son de la Terre, a barge recently moored at the Montebello quay (5th), the 4th arrondissement is in sight. Moreover, this one is incredible: on one side, it is Notre-Dame flooded with sunlight; on the other, the quays, the book sellers, the walkers, the joggers.

Saka, a cocktail bar like in Tokyo

Saka, a cocktail bar like in Tokyo

Here is an address which gives the measure of the transformation of the Marais. And it's enough to silence the grumpy people whose mantra is: “It was better before…” No, everything was not better “before” in the Marais. Besides, there was no American bar like Saka, which cultivates a form of excellence that can only be found in Japan.

WHAAAAAAAT?!

 

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