Paris Café Festival in the Marais from April 12 to 14, 2025

The Tile of the Temple becomes the Mecca of coffee with the Paris Café FestivalFor three days, this will be the place to celebrate a drink that, over the centuries, has established itself as a cultural and economic pillar. We'll be serving espressos, macchiatos, Americanos, dirty chais, cappuccinos, flat whites, tea, pastries, juices, and cocktails.

Between specialty coffee tastings, workshops for amateur and professional baristas, and discoveries of the latest innovations, this rendez-vous is a tribute to brown gold, which has become the second most traded commodity in the world after oil.

Coffee, born in the Ethiopian mountains in the 1900th century, has come an incredible way. In 1990, it was the world's third-most valuable commodity behind cereals and sugar. Today, it's everywhere: in our kitchens since the arrival of Nespresso machines in the XNUMXs, and in our cities where coffee shops proliferate at a dizzying speed. Paris thus sees the opening 15 new establishments per month, Almost 180 per year, with an impressive concentration in the Marais.

It was in this very neighborhood that it all began. In 2001, The Caféothèque opens its doors and begins the transformation of Paris into the capital of specialty coffee. Addresses such as Coffee Lands, where each coffee is sourced from the producing countries, or even Boat Café, a mini-temple nestled in an old shoemaker's shop.

These places have redefined our relationship with coffee: wine tastings, artisanal roasting and latte art, and above all, they are a counter to the Starbucks model.

The American brand that modernized coffee roasting and distribution standards, drawing inspiration from Italian bars. Since 1987, Starbucks has been offering its customers a social experience with its welcoming stores, which have become a "third place" between home and work.

Starbucks has led the way, with many customers falling in love with the coffee shop concept, imported from the United States and English-speaking countries. People come here for the photogenic aesthetic of the products and the wide variety of coffee drinks, which cost three times more than Parisian cafés.

The 2020 lockdown marked a turning point. Deprived of their urban rituals, Parisians flocked to freshly roasted beans and espresso machines. Upon reopening, a new wave of coffee shops swept aside the bubble tea trend to establish coffee as a true art of living.

The coffee world is now divided into several spheres. Giants like % Arabica offer their customers only the highest-quality coffee. Launched in 2014 in Kyoto by a visionary Japanese coffee enthusiast, this brand is breaking records with 203 coffee shops worldwide.

Or again, among others, Black the rising French brand with its 20 locations spread across the capital and soon in London, but also Café Kitsuné, Dreamin'Man, White, The coffee…

Not to mention coffee shops, which are becoming hybrid spaces that combine another activity—bookstore, florist, or art gallery—with their caffeine offerings. Is this a way to forge a closer connection with their community?

Regardless, these brands, almost all independent, share a sought-after aesthetic and a desire to replicate their model in the provinces or abroad. The most ambitious have set up shop in the Marais since their inception. Proof that the 3rd and 4th arrondissements remain the places to be to establish your reputation.

Au Paris Café Festival, this effervescence comes to life with strong moments like the Roasters' Village where artisans and major brands offer exceptional coffees and equipment for sale. Take part in the Coffee Trail, a fun course with workshops, masterclasses and tastings. Hone your talents at Home Barista Workshop or to the sessions of The School of Coffee. Don't miss the new feature: The Coffee Symphony, vinyl music and cocktails at Nitro Espresso Martini Bar.

From April 12 to 14